Tourism EXPO Japan 2025 Aichi/Central Japan

Studio N Haya

Connecting Communities Through Fragrance:
Enhancing Tourism Experiences with Scent
Haya distills and blends essential oils using plants from forests and satoyama (rural woodlands) across Japan, all at our in-house laboratory in Nagoya.
From careful selection of raw materials to distillation and blending, we handle the entire process ourselves. We also make full use of post-distillation plant materials—such as reusing the remaining liquid for dyeing and returning the solids to the soil—prioritizing environmental responsibility and sustainable craftsmanship.

We are currently developing the "Travel Through the Scents of Japan: A Fragrance Journey Across All 47 Prefectures" project.
By capturing the essence of local flora, we offer new tourism experiences that connect scent with the unique cultural and natural resources of each region.

For Business Visitors
・Introduction to scent workshops using Japanese essential oils
・Consultation on OEM production and ambient scent design using local resources
・Case studies of fragrance integration in tourist facilities and local governments
・Proposals for wellbeing-focused experiences through fragrance seminars and classes

Examples of Partnerships
・Pop-up and permanent sales at department stores and lifestyle retailers
・Event collaborations with luxury automotive brands
・Aroma installations for salons, spas, and hospitality venues
・OEM/ODM development with domestic and international brands
・Scent-based corporate training and wellness seminars
・Regional product development in collaboration with local governments and farms

During the exhibition, we will host
"The Fragrance of Japan - An Aromatherapy Journey with Japanese Essential Oils."
Come experience the scents of Japan and discover the healing power of fragrance.

We invite you to explore "scent" as a new way to express the rich nature and culture of Japan.
If you are interested in regional branding or enhancing tourism experiences, please visit the Haya booth.
Booth NoD-009
AreaJapan
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About Haya

 In-booth event or Hands-on event

The Fragrance of Japan – Aroma Workshop for a Journey Through Scent
Experience the unique aromas of Japan in this hands-on workshop where you'll explore essential oils distilled from plants nurtured in forests and satoyama across the country.

You'll be introduced to a variety of Japanese essential oils, each with its own story rooted in the land, nature, and culture it comes from. Through guided scent "tasting," you’ll discover the characteristics of each aroma and find your personal favorites.

Then, create your very own original room fragrance spray by blending the scents that resonate most with you — a one-of-a-kind souvenir of your fragrant journey through Japan.

This workshop is perfect for:
Those curious about Japanese essential oils

Nature and fragrance lovers

Anyone looking for a relaxing, sensory-rich cultural experience

Travelers interested in discovering Japan through scent

Let your senses travel — and take home a scent that reminds you of the journey.

The Fragrance of Japan – Aroma Workshop for a Journey Through Scent
Experience the unique aromas of Japan in this hands-on workshop where you'll explore essential oils distilled from plants nurtured in forests and satoyama across the country.

You'll be introduced to a variety of Japanese essential oils, each with its own story rooted in the land, nature, and culture it comes from. Through guided scent "tasting," you’ll discover the characteristics of each aroma and find your personal favorites.

Then, create your very own original room fragrance spray by blending the scents that resonate most with you — a one-of-a-kind souvenir of your fragrant journey through Japan.

This workshop is perfect for:
Those curious about Japanese essential oils

Nature and fragrance lovers

Anyone looking for a relaxing, sensory-rich cultural experience

Travelers interested in discovering Japan through scent

Let your senses travel — and take home a scent that reminds you of the journey.