Shika Town, located centrally on Ishikawa Prefecture's Noto Peninsula, boasts abundant natural beauty despite having experienced a powerful earthquake. The town is now open for tourism and is increasingly welcoming visitors as it continues to recover. Natural attractions like unique rock formations and scenic coastlines shaped by the Sea of Japan's rough waves are highlights. Recommended spots include Masuhoura Beach with its cherry-colored shells, the recently reopened World's Longest Bench, and Ambeya Benten Island's sunset views. Other notable attractions include Fukuura Port, a designated Japanese Heritage Site, and Ganmon sightseeing boat tours. Activities such as camping, beach outings, and exclusive experiences like No. 8 Sand Buggy and off-road Segway rides are available. Visitors can also savor local seafood and rare Noto beef while experiencing the town's warm hospitality. Shika Town offers a serene escape to enjoy the tranquil ambiance of Noto Peninsula.