Cebu Pacific (CEB), the Philippines' leading airline, entered the aviation industry on March 1996 and pioneered the "low fare, great value" strategy.
CEB offers the widest domestic network in the Philippines with 35 domestic destinations. It also currently operates flights to 26 international destinations, spanning across Asia, Australia, and the Middle East.
CEB currently operates the youngest jet fleet in the country and one of the youngest in the world with 22 ATR turboprop and 78 Airbus aircraft - 14 A320ceo, 26 A320neo, 7 A321ceo, 20 A321neo, 14 A330neo.
CEB is the first local carrier to operate a 100-strong fleet.
The airline continues to devise creative pricing strategies so it may constantly offer low year-round fares for all its flights. Cebu Pacific is known for its innovative promos, pioneering the "PISO SALE" concept.
CEB has been awarded with a 7/7-star rating by global airline quality rating company AirlineRatings.com given its multi-layered approach to safety during the pandemic.
CEB was named Best Airline at the 2025 Route Asia Awards and the fastest-growing Filipino brand this year by Brand Finance.
CEB was also named Asia's Low-Cost Airline of the Year by Centre for Asia Pacific Aviation (CAPA) in 2025.