Established in 2011, NISEKO WOW celebrates its 15th anniversary in 2026. Since its foundation, the company has been committed to delivering memorable experiences and services that make every guest say "WOW!"

NISEKO WOW operates a diverse portfolio of accommodation properties in the Niseko area, including Panorama Niseko, AYA Villas, SUIBOKU, Alpen Ridge, Mountainside Palace, Baw Baw Sansou and Niseko WOW Lodge.

Beyond accommodation, we also operate a rental shop and HIGUMA restaurant, enabling us to provide a comprehensive resort experience. Drawing on our extensive local expertise, operational experience and strong network in Niseko, we look forward to developing mutually beneficial partnerships with travel companies, corporate clients and other industry partners while introducing Niseko to a wider domestic and international audience.