Niseko is one of Hokkaido's leading international resort destinations, widely recognized for its winter appeal and world-class powder snow. Today, the region is also expanding its potential as a green-season destination, offering strong opportunities for travel product development and extended-stay tourism.

From summer through autumn, Niseko offers a wide range of tourism assets, including scenic landscapes with views of Mt. Yotei, cycling, rafting, hiking, golf, hot springs, local cuisine, and agricultural products. At our booth, we will introduce green-season tourism content, model itineraries, accommodation and activity information, and opportunities for wider-area travel and collaboration for travel agencies, media, and tourism-related businesses.