A world-class, elegant festival of "paper and bamboo"

The Sendai Tanabata Festival is a traditional event that has been passed down since the time of Date Masamune, the founder of the domain, and today it is famous throughout Japan as a festival that combines the elegance of ancient Japanese star festivals with the splendor and splendor of its decorations.

The Tanabata Festival was originally a nationwide event held on the 7th day of the 7th month of the lunar calendar. In the Sendai Tanabata Festival, in order to align with the seasonal timing, the festival is held from August 6th to 8th, using the mid-year calendar which is one month behind the Gregorian calendar.