Tourism EXPO Japan 2026

Sendai City(Sendai Tourism, Convention and International Association)

Sendai—the "City of Trees"—is located just a 90-minute Shinkansen ride from Tokyo and offers a harmonious blend of nature and urban life. The city's appeal lies in its diverse range of travel experiences: exploring historic sites linked to Lord Masamune Date; savoring local delicacies like beef tongue, *sasa-kamaboko* (bamboo-leaf-shaped fish cakes), and *zunda* (sweet edamame paste); refreshing yourself in the historic hot springs of Akiu and Sakunami; visiting real-life locations featured in manga and anime; and venturing out to enjoy the breathtaking scenery of Matsushima (one of Japan's Three Most Scenic Views) and the ancient temple of Yamadera. Sendai serves as the gateway to the Tohoku region, making it an ideal base for touring other areas of Tohoku as well. We invite you to stop by the Sendai City booth!
Booth NoJ-08
AreaJapan
Main BusinessMunicipality / government office
Official sitehttps://discoversendai.travel
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