Agreement on the Terms and Conditions of Participation
for Tourism Expo Japan 2021
As one of the leading tourism events in the world, Tourism EXPO Japan offers an occasion for the travel industry and
various industry stakeholders to come together around the focal point of tourism and promote overseas, domestic and
inbound travel, revitalization of the regions, and the growth and development of the participating organizations. In
order to do this, it provides opportunities for discussion and sharing expertise, a venue for exhibitions and
business talks, promotions for consumers and test marketing and much more, aiming to develop tourism as a peace
industry and excluding any religious, ideological, racial or otherwise political statements.
This agreement applies to the contract that has been concluded between the Japan Travel and Tourism Association, the
Japan Association of Travel Agents (hereinafter referred to as the “Exhibition organizers”) and those wishing to
exhibit at the Tourism EXPO Japan (hereinafter referred to as the “Applicant”).
Article 1: EXHIBITION APPLICATION AND FORMATION OF THE EXHIBITION AGREEMENT
- To apply for exhibition, those who wish to exhibit (hereinafter referred to as the “Applicant”), shall, after
understanding the purpose of the exhibition and consenting to the contents of this agreement, fill out the
specified exhibition application form with the required information, affix the signature or seal of a
representative to the form and send it (via email attachment, fax or mail) to the “Tourism EXPO Japan Promotion
Office” (hereinafter referred to as the “Promotion office”) established by the Exhibition organizers.
- An agreement (hereinafter referred to as the “Agreement”) will be deemed to have been formed at the point when,
after taking receipt of the exhibition application and confirming and examining its contents, the Exhibition
organizers send a notice of acceptance (via email attachment) to the Applicant. Furthermore, the Exhibitor (the
Applicant with whom this agreement is made, the same hereinafter) shall retain a copy of the notice of
acceptance affixed with the signature or seal of the Exhibition organizers, and be able to present it to the
Exhibition organizers when necessary.
- Should the Exhibition organizers deem it necessary to investigate the Applicant to determine acceptance of
the Applicant's application, the Applicant shall provide documentation and cooperation with the investigation as
directed by the Exhibition organizers.
- The closing date for exhibition applications shall be July 31, 2021(Saturday), and applications must arrive no
later than this date. However, when, on a first come, first served basis, the exhibition spaces (hereinafter
referred to as a “booth”) are fully allocated, no more applications will be accepted, even if they arrive before
the closing date. Alternatively, if any booths are still available on and after August 01, 2021(Sunday), the
Exhibition organizers may consider accepting additional applications.
- If the Exhibitor wishes to exhibit jointly with a co-exhibitor (hereinafter referred to as the
“Sub-exhibitor”), the Exhibitor shall, with the consent of the Exhibition organizers, register any and all
Sub-exhibitors. Moreover, the Exhibitor shall bear responsibility for all Sub-exhibitors.
Applications and questions should be directed to:
Tourism EXPO Japan Promotion Office
c/o Japan Association of Travel Agents (JATA)
Zen-Nittsu Kasumigaseki Bldg. 4F
3-3-3 Kasumigaseki, Chiyoda-ku, Tokyo 100-0013, JAPAN
Tel: +81-(0)3-5510-2004, Fax: +81-(0)3-5510-2012
Article 2: QUALIFYING EXHIBITORS
- Only groups and companies satisfying the following conditions who understand the objectives of the Showcase and
who can manage and decorate their booths in line with these objectives shall be able to exhibit at this
- Travel companies
- Tourist bureaus and embassies
- Government agencies and local governments
- Transportation organizations (e.g. airlines, railways, buses, cruises and rental car companies) (5)
Accommodation facilities (e.g. hotels)
- Tour operators, travel industry support IT companies and travel-related media
- Food and drink businesses related to travel
- Other groups and companies deemed to be appropriate by the Exhibition organizers
Article 3: REJECTION OF AN EXHIBITION APPLICATION
- Regardless of whether an Applicant falls under one of the organizations or companies specified in the
preceding article, should the Exhibition organizers deem any of the reasons listed below to apply to the
Exhibitor's business activities, they may refuse participation in the exhibition without disclosure of reasons,
before or after the conclusion of this Agreement.
- If the Exhibition organizers determine the business activities to have little relevancy to tourism.
- If the exhibit concerns countries or regions for which a warning of Level 3 (“Avoid all travel”) or
above in the Ministry of Foreign Affairs' overseas travel safety information has been issued.
- If the Exhibition organizers determine that there is a danger the applicant's exhibit may lead to damage
to visitors' life, health, property, reputation, etc.
- If the Exhibition organizers determine the business activities to fall under anti-social forces.
- If the Exhibition organizers determine the business activities to be unsuitable for exhibition on any
other reasonable grounds.
Article 4: PROHIBITION ON SUBLEASING
- The Exhibitor may not transfer or loan, in full or in part, the rights to the booth they have been permitted to
use by the Exhibition organizers on the basis of this agreement to another party (regardless of whether a
transfer or loan fee is paid).
- Exhibitors may not transfer their rights and obligations under this agreement to a third party.
Article 5: BILLING AND PAYMENT OF THE EXHIBITION FEE
- The invoice of the exhibition fee shall be sent after February 01, 2021(Monday).
- The Exhibitor, after receipt of an invoice shall, within the specified payment period (one month from the
billing date), pay in full the exhibition fee stated on the invoice, either by cash transfer to a designated
bank account or by sending a check made payable to the Japan Association of Travel Agents. Further, if there is
less than one month until the exhibition, the due date for payment will be one week before the first day of the
- Should payment of the exhibition fee set forth in the preceding clause be delayed, the Exhibitor shall pay a
yearly 14.6% (calculated pro rata over 365 days) late charge to the Exhibition organizers.
Bank transfers should be made to:
Name of Account:Japan Association of Travel Agents
Name of Bank:Mizuho Bank, Marunouchi Branch (SWIFT No. MHCBJPJT)
Address of Bank:1-5-5 Otemachi, Chiyoda-ku, Tokyo 100-8176, Japan
Account No.:Ordinary 2498554
Bank drafts should be sent to:
Tourism EXPO Japan
c/o Japan Association of Travel Agents (JATA)
Zen-Nittsu Kasumigaseki Bldg. 4F
3-3-3 Kasumigaseki, Chiyoda-ku, Tokyo 100-0013, JAPAN
Tel: +81-(0)3-5510-2004, Fax: +81-(0)3-5510-2012
- All payments shall be made in Japanese yen unless otherwise permitted by the exhibition organizer.
- In the event the exhibition organizer permits payment in a currency other than Japanese yen, the
exhibitor shall pay 10,000 yen to the exhibition organizer as a foreign currency invoice fee in addition
to the exhibition fee. That foreign currency shall be either US dollars or euros. The rate at the time
of the invoice shall apply.
- In the event the exhibitor makes a payment in a currency other than Japanese yen despite not being
permitted to do so by the exhibition organizer and the exhibition organizer then suffers a loss due to
the currency exchange when the money arrives in its designated bank account, the exhibitor shall pay
50,000 yen to the exhibition organizer as a penalty fee.
- For international transfers, please make sure to write the invoice number in the recipient information
section of the overseas transfer request form.
- All bank transfer fees shall be paid by the Exhibitor.
- If all or part of the requested fee is unpaid, the Exhibitor will not be issued the exhibitor pass or
vehicle pass necessary for exhibit preparation. In addition, they will not be able to purchase
advertising media or apply for the rental equipment necessary for construction and preparation.
Article 6: CANCELLATION OF THE AGREEMENT AND CANCELLATION FEES
- If the Exhibitor wishes to cancel this agreement, they shall send a cancellation notice in writing including
① the Exhibitor’s name, ② the signature or, alternatively, the name and seal of the Exhibitor’s representative,
③ the representative’s name and contact details, ④ the date and time of the cancellation request and ⑤ the
reason for the cancellation. The agreement may be canceled upon the arrival of the aforementioned cancellation
notice with the Exhibition organizers. The cancellation fee will be charged as follows, depending on
- For cancellations made before July 02, 2021(Friday), the cancellation fee of 50,000 Japanese yen per
one Booth or 9 square meters will apply.
- For cancellations made between July 03, 2021(Saturday) and August 01, 2021(Sunday), 50% of the total
exhibition fees will be required as a cancellation fee.
- For cancellations made after August 02, 2021(Monday), 100% of the total exhibition fees will be required
as a cancellation fee.
*The conditions of this Article shall be complied with regardless of the booth size and shape even if the
is selling booths in accordance with a special plan proposal to entice exhibitors.
Article 7: ANNULMENT OF THE AGREEMENT
- Even after the formation of this agreement, if the Exhibition organizers have grounds to refuse participation
in accordance with the provisions in Article 3, or in any of the following circumstances, the Exhibition
organizers reserve the right to annul this agreement without notice. In this event, the Exhibitor must pay the
Exhibition organizers the cancellation fee set forth in the preceding article.
- If all or part of the exhibition fee is not paid before the due date for payment
- If the Exhibitor violates the terms of this agreement
- If the Exhibitor uses the booth for purposes other than those intended
- If the Exhibitor violates the rules set forth in the exhibition guidelines of this agreement (Article
17), the exhibition manual, or the exhibition outline.
- If the Exhibitor's conduct brings the Exhibition organizers into disrepute.
- If the Exhibitor does not follow the instructions of the Exhibition organizers
- If, for any other reason, it can be reasonably deemed that a relationship of mutual trust between the
Exhibitor and the Exhibition organizers has been breached
- In the event that the preceding items apply to the Exhibitor, the Exhibition organizers reserve the right to
immediately remove the Exhibitor from the exhibition venue. In this case, use of the booth and space of the
Exhibitor concerned shall be determined at the sole discretion of the Exhibition organizers.
- If the agreement is annulled under the provisions of clause 1, neither any exhibition fees which have already
been paid nor any associated costs will be refunded.
- The provisions of clause 1 and the preceding clause do not preclude claims for damages by the Exhibition
organizers against the Exhibitor.
Article 8: GUARANTOR DOCUMENTATION FOR EXHIBITORS AND VISA POLICY
- The Exhibition organizers will not issue a letter of guarantor for any exhibitor.
It is the responsibility of the individual exhibitors to obtain the necessary documents to enter Japan.
Exhibitors are advised that the stated cancellation and cancellation fees policy applies in accordance with the
provisions of Article 6 in the event that the Exhibitor cannot obtain the necessary documents to enter Japan.
For details of visa requirements to enter Japan, please refer to the website of the Japanese Ministry of Foreign
Article 9: ALLOCATION AND ARRANGEMENT OF BOOTHS
- The Exhibition organizers, upon confirmation of payment of the exhibition fee set forth in Article 5, will
allocate and arrange the exhibition booths.
- The Exhibitor will entrust the allocation and arrangement of the booths to the sole discretion of the Exhibition
※ After the booth allocations are announced (scheduled for the exhibitor information session), the Exhibition
organizers cannot accept any request from the Exhibitor for a change of booth location.
However, changes to the booths may be made after the announcement due to venue circumstances, etc.
- The Exhibition organizers shall, as far as possible, provide exhibitors who have applied for an exhibition space
or booth over 72m2 with an island space (a booth open on all four sides).
Article 10: Booth changes after arrangement
- If, after the initial placement of the booths, there are changes such as additions to or reductions in the
number of booths, the allocation and arrangement of booths determined under Article 9 shall become temporarily
invalid. In the event of an increase to the number of booths, a charge proportional to the increase will be
made, and in the event of a reduction in the number of booths, the Exhibition organizers reserve the right to
charge a cancellation fee proportional to the reduction based on Article 6.
Article 11. EVENT CANCELLATION DUE TO FORCE MAJEURE
- In any of the circumstances listed in the following items, the Exhibition organizers may cancel the event or
- If unavoidable circumstances occur due to a force majeure event not attributable to the Exhibition
organizers, including natural disaster, epidemic, war, civil unrest, terrorist attack, strike, lock-out,
transportation or communication line accident, and administrative order or regulation.
- If the Exhibition organizers determine that it is not appropriate to hold the event.
- The Exhibition organizers shall make no compensation for damages due to the cancellation of the event or the
suspension of services in the cases outlined in the preceding clause.
- In the unfortunate event that it is not possible to hold the exhibition, the Exhibition organizers shall
refund to the Exhibitor the paid amount from which have been deducted all actual expenses (including
venue fees) necessary to carry out preparations for the exhibition. However, this shall not apply in the
event of bad faith or negligence on the part of the Exhibitor concerned.
- If the Exhibition organizers, regardless of the reason, deem it necessary and desirable for the benefit
of the Exhibitors and visitors to cancel, close early, postpone or relocate the exhibition and do so,
the Exhibition organizers shall accept no liability for any damages to the Exhibitor.
Article 12: OBLIGATIONS AND EXEMPTIONS OF THE EXHIBITION ORGANIZERS
- The Exhibition organizers shall, regarding the management and maintenance of the venue and the safe and smooth
operation of the exhibition, take the highest possible care to avoid accidents, such as by deploying security
guards around the venue. However, the Exhibition organizers shall bear no liability whatsoever, regardless of
the reason, for any loss or damage to the Exhibitor’s exhibited items, decorations or property, nor any loss,
damage or accident to the Exhibitor, members of the general public or any other third party due to the actions
- The Exhibition organizers shall bear no liability whatsoever for the sale of food, beverages or products
conducted by the Exhibitor.
- The Exhibition organizers shall bear no liability whatsoever for damages to the structures or buildings of the
exhibition venue arising from negligence or other reasons on the part of the Exhibitor, their agents or their
- The Exhibition organizers shall bear no liability whatsoever for typographical errors or omissions that have
occurred accidentally in any of the exhibition's printed materials, guidebooks or other promotional materials.
- The Exhibition organizers shall bear no liability for any damages caused to the Exhibitor due to a cancellation
of the exhibition agreement resulting from a breach of obligations by the Exhibitor concerned. Moreover, the use
of the booths and space concerned shall be determined at the sole discretion of the Exhibition organizers.
- The Exhibition organizers shall bear no responsibility for divergence of opinion, trouble, or political
controversy between exhibitors.
Article 13: OBLIGATIONS AND EXEMPTIONS OF THE EXHIBITOR
- Once payment of the exhibition fee set forth in Article 5 is complete, the Exhibitor shall be allowed to prepare
their exhibit for the exhibition. If the exhibition fee is not paid, the Exhibitor will not be issued an
exhibitor pass or vehicle pass, nor will they be able to purchase advertising media or apply for the rental
equipment necessary for construction and preparation.
- If the Exhibitor conducts exhibition preparations through an advertising agency or other intermediary, the
Exhibitor shall bear responsibility for paying for services provided by the Exhibition organizers.
- The Exhibitor shall strictly adhere to all relevant regulations, including the safety and fire regulations
applicable to the exhibition venue.
- The Exhibitor shall cooperate in the safe and smooth operation of the exhibition and follow any instructions
from the Exhibition organizers.
- During the period of the exhibition, the Exhibitor shall assign personnel to run the exhibit, and the booth must
not be left unattended during opening times. Moreover, regardless of whether or not the Exhibitor puts on an
exhibit, they shall not be exempt from their obligations as an exhibitor or their obligation to pay the
- In the event the Exhibitor receives a question, report request or notification from the Exhibition organizers
regarding matters in the event manual or guidelines concerning the construction or operation of their booth
necessary for the smooth operation of the exhibition, the Exhibitor shall answer appropriately or comply with
- The Exhibitor shall bear any costs related to the loading and unloading of exhibit items and other
exhibit-related objects. After the end of this exhibition or in the event that this Agreement is annulled,
canceled or finishes for any other reason, the Exhibitor shall return their allotted booth to its original state
and return it to the Exhibition organizers.
- Responsibility for restoring the booth to its original state as outlined in the preceding clause, as well as any
costs incurred doing so, shall be borne by the Exhibitor. In the event the Exhibitor does not restore their
booth to its original state as outlined in the preceding clause, the Exhibition organizers may restore the booth
to its original state at Exhibitor's expense.
- In the event that possessions belonging to the Exhibitor, an employee of the Exhibitor, or anyone other than the
Exhibition organizers are left in the booth concerned after it is vacated, it shall be deemed that the Exhibitor
has relinquished ownership of those possessions. The Exhibition organizers shall reserve the right to dispose of
the possessions concerned as they see fit at the expense of the Exhibitor without the prior consent of the
- The Exhibitor, regardless of the reason, shall make absolutely no claims for payments such as the repayment of
necessary costs or additional expenses spent on the building or installation of their allotted booth, the
purchase of the building or installation of the booth, the payment of transfer fees, payment to vacate the booth
or key money.
- In the event that the Exhibition organizers incur damages due to the Exhibitor's failure to vacate their booth
even after the date specified by the Exhibition organizers, the Exhibitor shall be liable to pay compensation
for these damages to the Exhibition organizers.
- The Exhibitor shall understand the purpose of this exhibition as developing tourism, and shall strictly refrain
from any political statements concerning religion, race, national borders, history, etc., nor make any
criticisms or attacks on other countries.
Article 14: CONFIDENTIALITY
- The Exhibitor shall closely manage and store all confidential information regarding the operation and
business of the Exhibition organizers learned through this Agreement, and shall not disclose or leak this
information to a third party during the period of the Agreement or even after the termination of this Agreement,
without obtaining the prior written consent of the Exhibition organizers.
Article 15: HANDLING OF PERSONAL INFORMATION
- Should the Exhibitor obtain any personal information through their exhibit, etc., they shall adhere strictly to
the Personal Information Protection Law and other related laws and regulations. Specifically, should the
Exhibitor provide any personal information to a third party, they shall obtain the consent of the individual or
individuals concerned. In the event that a dispute arises between the Exhibitor and the individual or
individuals concerned in personal information that is obtained, managed or operated through the exhibit, etc.,
the dispute shall be settled and discussed between the two parties, and the Exhibition organizers shall not bear
any responsibility for this matter.
- The Exhibition organizers may exchange information on the Exhibitors’ with other exhibitors to the extent
necessary to hold and operate the exhibition. Furthermore, the Exhibitor shall agree to receive information
regarding the services of cooperating companies specified by the Exhibition organizers for the planning and
operation of the exhibition.
Article 16: REVISIONS AND ADDITIONS TO THIS AGREEMENT
- Concerning matters not covered in this Agreement and any questions that arise concerning their
interpretation, both the Exhibitor and the Exhibition organizers shall strive to resolve the matter in good
faith. In the event that a resolution cannot be reached through negotiation between the two parties, the
Exhibitor shall abide by the decision of the Exhibition organizers. If it is deemed to be necessary, the
Exhibition organizers reserve the right to make revisions or additions to this Agreement after notifying the
Article 17: COMPLIANCE WITH THE EXHIBITION GUIDELINES
- The exhibition guidelines provided to the Exhibitor by the Exhibition organizers following application shall
be an extension of this Agreement and shall apply to both the Exhibition organizers and the Exhibitor.
Article 18: DISPUTE RESOLUTION
- This Agreement and its rules shall be governed by and construed in accordance with the laws of Japan, and the
Tokyo District Court or the Tokyo Summary Court shall have exclusive jurisdiction for the first instance over
any dispute relating to this Agreement.
Created on October 10, 2021