G1 company provides digital tourism solutions using video, XR, AI, and the metaverse. Rather than offering video production or technology implementation as isolated services, we design the entire visitor experience: who should discover a region, how its value should be communicated, and how that communication can lead to actual visits, interaction, and long-term engagement.

Our experience began with the production of immersive viewing experiences for the Tokyo 2020 Games. We have since applied the expertise gained from creating the feeling of "being there" in sports to the tourism industry.

At the Digital Travel Zone of Expo 2025 Osaka, Kansai, we produced tourism content filmed across 172 locations in 58 municipalities throughout Japan. The content was presented through immersive LED and VR experiences. The LED room attracted a total of 33,328 viewers, and a visitor survey recorded an average score of 4.37 out of 5 for the statement, "This experience made me want to visit the actual destination."

Today, we operate "anywhere cafe," a renovated traditional Japanese house cafe in Suminoe, Osaka, as a real-world testing hub for digital tourism experiences.

Our projects include spatial experiences that project tourism scenery beyond an engawa veranda, creating the sensation of visiting another destination; hybrid events that connect physical venues with metaverse spaces; and a tourism AI chatbot that introduces regional history, culture, and travel information according to each visitor's interests.

We also combine digital technology with regional food, cultural activities, and human interaction. This transforms local attractions from information that people simply watch or read into memorable experiences that can inspire future travel.

At anywhere cafe, concepts can be tested with real visitors rather than remaining only as proposals. We can begin with a small proof-of-concept, observe visitor responses and operational requirements, and explore future applications in tourism information centers, events, commercial facilities, accommodation facilities, and other locations.

Please visit the G1 company booth if your organization is looking to:

communicate regional attractions in a new way through video and digital technology;
convert tourism promotion into actual visitor interest and travel;
create new connections with inbound visitors or younger audiences;
allow remote participants to join regional events and cultural experiences;
preserve and communicate regional history, culture, and tourism knowledge through AI.

At our booth, we will introduce case studies from Expo 2025 Osaka, Kansai, as well as current projects being tested at our traditional house cafe. We welcome discussions with local governments, tourism associations, DMOs, travel companies, transportation businesses, accommodation and commercial facilities, educational institutions, and technology and content partners.

There is no single completed answer for the future of travel. G1 company aims to be a planning and proof-of-concept partner that tests ideas in real environments, improves them through actual visitor feedback, and develops new tourism experiences together with our partners.