Oita Prefecture is one of Japan's foremost onsen destinations, with the largest number of hot spring sources and the greatest volume of hot spring water than anywhere else in the country. Centered around its renowned hot springs, Oita offers a wealth of tourism resources ranging from food, history, and culture to nature and unique experiences across the prefecture.

【Oita's Strengths | Onsen-Centered Stays and Regional Exploration】
Of the 10 recognized types of hot spring water in Japan, 8 can be found in Oita. Beyond the famous onsen resorts of Beppu and Yufuin, visitors can experience a wide variety of hot spring types and distinctive onsen cultures throughout the prefecture. Blessed with an abundance of ingredients from both land and sea, Oita's culinary appeal is complemented by its rich history, culture, pristine nature, and unique hands-on activities. These strengths make Oita well suited for stay-based travel centered on hot spring accommodations, while also making it easy to incorporate into broader Kyushu itineraries.

【Marketable Resources | Information Useful for Tour Planning and Sales】
At this exhibition, we will introduce tourism resources that can be effectively used for tour planning and sales. These include group-friendly onsen accommodations and dining venues, alongside premium lodging and exclusive activities tailored for high-value and luxury travel. We will also share the latest information to support future product development, including newsworthy transport and activities headlined by Japan's only hovercraft, as well as newly opened and recently renovated facilities.

【Consultation Services | Information Tailored to Your Type of Travel】
We can provide information that supports not only tour planning but also sales, including municipal subsidy and grant programs, local destination-based products that are easy for travel agencies to incorporate into their offerings, and hotel and sightseeing options that fit seamlessly into Kyushu itineraries. We also offer consultations tailored to different types of travel, including group tours, high-value (premium) travel, educational and study tours, organized package tours, and small-group tours.

We invite you to use this opportunity to exchange information with Oita Prefecture as you develop new travel products or enhance existing ones.