ENIT (Italian State Tourist Board) promotes Italian tourism, engaging with Italy's regions and autonomous regions to spread its appeal to the world. Participating in the Italian booth this year will be the Lazio region, whose capital is Rome, and South of Italy the Puglia region, ITA Airways, a luxury hotel chain operating throughout Italy, a four-star hotel in Rome, and the Arena di Verona Opera Festival. This is a great opportunity to exchange the latest information about Italy and to use the information for business negotiations.