Ehime: Your Escape from Tired Days
Ehime Prefecture is blessed with beautiful natural scenery, delicious food, rich history, and relaxing hot springs—offering the perfect escape to ease your everyday fatigue.
The prefecture is divided into three regions: Chūyo in the center, Tōyo in the east, and Nanyo in the southwest.
Chūyo is home to Dōgo Onsen, believed to be Japan's oldest hot spring.
Tōyo is a lively industrial area, best known for the iconic Shimanami Kaidō cycling route.
Nanyo, on the other hand, is filled with natural beauty and nostalgic charm, with retro-style towns like Ōzu and Uchiko.
At our booth, we'll introduce you to the many healing spots and hidden gems of Ehime Prefecture. We look forward to welcoming you!