Tourism EXPO JAPAN 2024

Hawaii Tourism Japan

The Hawaii Tourism Japan (HTJ) is commissioned by the Hawaii Tourism Authority, the state's tourism promotion agency, and has offices in Honolulu and Tokyo.
The Japan Office develops marketing strategies to enhance Hawaii's brand value, including destination campaigns, public relations, market analysis, partnership development, and educational programs for the Japanese market, Hawaii's largest international market, and works with the Japanese consumer, media, travel industry, and MICE market to build trust and empathy in a wide range of areas, including We also develop marketing strategies to enhance the value of the MICE brand, including destination campaigns, public relations, market analysis, partnership development, and educational program building.
The organization promotes responsible tourism and regenerative tourism under the slogan "Malama Hawaii = Caring for Hawaii" in order to achieve sustainable tourism.
Booth NoR-121
AreaNorth America
Main BusinessTourism bureau / Embassy
Official sitehttps://www.gohawaii.jp/
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