Tourism EXPO Japan 2026

The Japan Council for Promotion of Sake Brewery Tourism

At the Sake Brewery Tourism Booth, we will introduce the appeal of regional tourism centered around sake breweries and ways to enjoy your visit to them.

Exhibitors at the booth include the sake brewery hotel "KURABITO STAY," Sasaki Shuzo in Kyoto, Sasaiwai Shuzo in Niigata, and the Japan Local Sake Cooperative—a consortium of 26 sake breweries nationwide. In addition to showcasing their respective initiatives and tourism offerings, we will also provide a wealth of information on member breweries from across the country.

We welcome new partnerships and business matchmaking opportunities with everyone involved in regional tourism, including travel agencies, local governments, DMOs, lodging and transportation providers, and the media.
If you are considering developing tourism content that leverages sake breweries or revitalizing your region, please feel free to stop by.
Booth NoTC2-07
AreaContents Tourism
Main BusinessTourism-related organization(Tourism association/Federation/DMO)
Official sitehttps://www.nihon-kankou.or.jp/home/sakagura/english/
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