Exclusive Opportunity: Expand Your Agency's Portfolio with Angola - Africa's Emerging Destination
Dear Tourism Industry Professional,
In 2026, Angola launched a robust strategy to strengthen its presence in the international tourism market by introducing the "Visit Angola" brand at ITB Berlin, the world's largest tourism trade fair. Angola played a historic role as the official host country of the event, which took place from March 3 to 5, 2026, at the City Cube Berlin.
More details about the event can be found at:
https://www.itb.com/en/press/press-releases/news_26180.html
This initiative by the Angolan Government is complemented by a visa exemption policy for citizens of more than 100 countries, in force since 2024, including Japan, China, South Korea, Indonesia, India, and many others, under Presidential Decree No. 189/23. The policy allows stays of up to 30 days per entry, with a maximum of 90 days per year.
https://www.angola.or.jp/tourism_visa_exempt_list/
To further facilitate the traveler's journey, the Angolan Government has launched a digital platform, https://visit.ao/, which serves as the country's official tourism and investment portal.
Angola's Tourism Potential
As part of its economic diversification strategy, Angola has been investing significantly in tourism, moving beyond its traditional image as an oil-dependent economy.
The country offers:
Ecotourism and Natural Landscapes: Unique destinations such as Kissama National Park, breathtaking coastlines where the desert meets the ocean, and vast unspoiled natural scenery.
Culture and Heritage: A rich cultural identity reflected in its historical heritage, gastronomy, music, traditions, and local communities.
Travel Facilitation: Recent partnerships with financial institutions, such as BAI Bank, provide integrated financial solutions for tour operators and travelers.
Angola has been recognized as one of Africa's fastest-growing tourism destinations, distinguished by its vast untouched ecosystems and authentic travel experiences.
The Embassy of the Republic of Angola in Japan warmly invites your travel agency to explore this promising market and respond to the growing demand for new and unique destinations. Angola offers high-value experiences for travelers seeking authenticity, adventure, culture, and nature.
The Embassy will serve as a bridge to connect your agency with local tourism stakeholders and institutions, helping you gain valuable insights into the Angolan tourism market and develop partnerships that showcase the country's rich and vibrant cultural experiences.
We look forward to exploring potential opportunities for cooperation with your esteemed agency.